Inside the Game

NBA Inside the Game powered by AWS

Introducing a new basketball intelligence platform that will turn billions of data points into compelling insights and interactive experiences, reimagining how fans engage with the game of basketball worldwide.

October 1, 2025

Intro to Expected Field Goal Percentage
The expected FG% model weighs several factors to determine the odds a shot is going in based on the exact situation of the shot.
Intro to Defensive Pressure Score
There is much more to defense besides what may show up in a box score.
NBA, AWS announce multi-year partnership
The NBA and AWS announced a multi-year partnership to power the league’s next generation of innovation.