Some NBA jerseys can symbolize an entire era of basketball.
The Showtime Lakers, the Bad Boy Pistons, the Bulls of the 90s, the 2000s Lakers and Spurs, and of course, the stars of today, like Jalen Brunson, LeBron James, Shai Gilgeous-Alexander, and many more, have all established their legacies as some of the most iconic uniforms in NBA history.
On Monday, Oct. 19, grab your favorite jerseys from your closet to celebrate the 7th annual NBA Jersey Day, just one day before the 2026-27 NBA regular season tips off.
The rules
- Post a picture of you and your favorite jersey on social media during the 24-hour window on Oct. 19.
- Tag @NBA and your favorite team account for a chance to be featured on league and team social media channels and connect with basketball fans worldwide.
All fans, celebrities, and basketball lovers around the globe are encouraged to wear their favorite NBA jersey and share a photo on social media before the American Express NBA Tip-Off 2026.
It can be a jersey of any kind.
Maybe you want to go throwback with classic looks, a current superstar like Anthony Edwards, one of the game’s top international players like Victor Wembanyama, a must-watch sophomore like Cooper Flagg, a new young and highly anticipated rookie such as No. 1 pick AJ Dybantsa, or a legendary player from the past, like a classic No. 8 Kobe Bryant jersey.
New threads for your favorite players
New looks are also arriving for the 2026-27 season.
Nike and the NBA recently introduced the NBA Standard Issue Collection, a new league-wide look inspired by the next generation of hoopers that is available across all 30 teams. The collection includes the new Specter Edition uniforms for eight of the NBA’s oldest franchises.
While Jersey Day is a chance to look back, it’s also a chance to be a part of something special, and as always, the timing could not be better.
Opening Week Tripleheader
The 2026-27 NBA season tips off Tuesday, Oct. 20, with a three-game NBC/Peacock slate featuring Boston at Detroit (3 ET), Philadelphia at the defending champion New York Knicks (7 ET) and Oklahoma City at San Antonio (9:30 ET). The Knicks will raise their championship banner before hosting the 76ers, while the Spurs and Thunder meet in a rematch of the 2026 Western Conference Finals.
A new NBA season means new players, new-look teams, new uniforms and, eventually, new memories.
So, ask yourself, which one tells your NBA story or brings back your favorite memory of the game?
Wear it on Oct. 19 and join fans worldwide for the 7th annual NBA Jersey Day.
If you’re looking to add another jersey to your collection before the season begins, be sure to visit the NBA Store online or one of the onsite locations in New York City, Los Angeles, or Houston and shop for your favorite NBA teams and players.
